Taking Test Prep Business to Tier-2 & Tier-3 Cities in India

Aakash Institute is one of the leading and trusted brands in the test preparation industry in India having study centers across the country. There primary mode of delivery was classroom, coaching students for Foundations classes, AIPMT & IIT-JEE preparations.

The institute needed to scale the business from Tier1 to Tier-2 & Tier-3 cities. Expanding the business with the classroom model was not cost-effective and not feasible for some places.

The institute was looking out for a scalable digital solution which does not compromise on their teaching methodology at the same time solve the issues which traditional classroom could not solve effectively.

Helping students catch up on missed classes or revisit concepts during exam preparation was challenging because every learner's needs differed and classroom-only support was not feasible.

The company also needed an online test platform that could support several thousand concurrent users and combine online and offline results for unified evaluation and analysis.

Aakash Institute approached TriByte for an accelerated rollout of an easy-to-use, highly scalable and mobile-friendly learning platform with full offline capabilities.

Video Lectures, Self-Study material, Assessment Tests

Content Protection for offline delivery

TriByte Solution

Aakash Institute used TriByte’s comprehensive learning platform to launch Aakash iTutor, an integrated portal and mobile application combining classroom and self-paced learning. iTutor gave students access to complete lectures from expert teachers, engaging content, doubt-clearing sessions, assessments, personalized feedback and peer learning. It enabled:

  • Access to real-time high-quality video lectures, self-study material, assessment tests
  • The same experience with or without an internet connection
  • Remedial tests that encourage learners to self-evaluate and improve
  • A secure solution that protects content from unauthorized copying or sharing
  • Business can access customized reports across products, while Faculty members are provided access to dashboards and progress status for their respective batches

Aakash Institute with iTutor platform provided by TriByte helped the company to scale the test preparation business to Tier2 & Tier3 Cities.

iTutor Virtual Learning and coaching centre allows student to pay per hour of usage which further enhanced Aakash franchise model offerings.

iTutor Learning centres in Aakash institutes allowed students to review and recap the missed classes and not understood concepts.

The mobile app allowed the user base to grow exponentially from 10 thousand to 7 lakh students.

Free mock tests conducted through the iTutor online platform helped company to generate quality leads in a cost-effective manner.

The platform inherently optimized for best practices in learning with comparative analytics and gamification made the learning fun and interesting. The platform has become a de-facto learning channel for Aakash Students.

About TriByte Technologies

TriByte was established on November 22nd, 2010 by a team of experienced professionals who came from different industry verticals. They had already scripted successful careers for themselves and now, came together to deliver another landmark project. TriByte’s founder’s vision is to build a product that will make learning interesting, fun, and interactive and to offer services to course builders that are authentic, engaging, creative, and challenging.

TriByte provides interactive video platform to enhance learner engagement and learning outcomes. It provides tools to upload/aggregate content from various sources, enhance, share, and interact on videos and other learning content for content creators. It provides the same user experience across devices, anywhere and anytime with or without internet.

TriByte’s development and support center is head-quartered at Bangalore, India.